Bachelor of Business Analytics and Analysis/ Bachelor of Applied Innovation
with a major in Business Analytics – Blended learning – on-campus and digital learning
Selected major: Business Analytics
Understand how data is collected and used to drive business insights and intelligence.
In this major, you’ll learn how to draw evidence from data to spot and explain trends, and how to help businesses make the best strategic decisions. You’ll understand how data can give insight into customer behaviour, best measure business performance and more.
Get competitively smarter by learning how to interpret and analyse business data, add one part creator, one part disruptor, and then shake and serve. Creativity, innovation and data. They all work together seamlessly.
Swinburne’s Bachelor of Business Analytics and Analysis/ Bachelor of Applied Innovation will help you think like a creator, find opportunities like an innovator, and move like an entrepreneur.
Super-intelligent problem solving
This mind-blowingly innovative double degree will arm you with the tech, people and Agile skills to become an agent of change. You’ll learn how to interpret and analyse business data, discover and predict patterns, connect the dots, work with user-centred research and, in doing all of that, spot opportunity where others see chaos.
Plus, you’ll dive into our very own innovation lab, discover all the hype about prototypes, work in innovation sprints on interdisciplinary projects, and solve complex and vital problems for the next generation – now.
Emerge ready to solve problems in roles like start-up founder, innovation lead, human-centred researcher and more, across fields like business analysis, solution architecture, project management – the list goes on.
Supercharge your résumé with real industry experience while you study
For local students who pass the competitive selection process, our Bachelor of Business Analytics and Analysis/ Bachelor of Applied Innovation offers a 6- or 12-month Professional Placement. Learn more about Work Integrated Learning.
Start dates
Hawthorn campus
- Semester 1 - 26 February 2024
- Semester 2 - 29 July 2024
VTAC codes
- 3400212541 (CSP)
- 3400212543 (IFP)
Course details
- Course structure and career opportunities.
Course structure
Successful completion of the Bachelor of Business Analytics and Analysis/ Bachelor of Applied Innovation requires students to complete units of study to the value of 400 credit points. All units of study are valued at 12.5 credit points unless otherwise stated.
View course rules and special requirements
| Units | Unit codes | Credit points |
|---|---|---|
| Innovative Business Practice | BUS10012 | 12.5 |
| Agile Software Design and Prototyping | INF10023 | 12.5 |
| Business Digitalisation | INF10024 | 12.5 |
| Foundations of Data Management and Analytics | INF10025 | 12.5 |
| First Year Industry Project | INF10026 | 12.5 |
| Exploring Creativity and Innovation | INV10001 | 12.5 |
| Fundamentals of Innovation Practice | INV10002 | 12.5 |
| Innovation Sandpit | INV10003 | 12.5 |
| Responsible Innovation Futures | INV10004 | 12.5 |
| Contemporary Management Principles | MGT10001 | 12.5 |
| Digital Business Analysis and Design | INF20029 | 12.5 |
| Business Information Systems Industry Project * | INF30027 | 12.5 |
*Outcome unit – completion demonstrates the attainment of course learning outcomes
+
Selected major: Business Analytics
Understand how data is collected and used to drive business insights and intelligence.
In this major, you’ll learn how to draw evidence from data to spot and explain trends, and how to help businesses make the best strategic decisions. You’ll understand how data can give insight into customer behaviour, best measure business performance and more.
| Units | Unit codes | Credit points |
|---|---|---|
| Big Data Management | INF20016 | 12.5 |
| Professional Capabilities for a Digital World | INF20028 | 12.5 |
| Cybersecurity for Business | INF20031 | 12.5 |
| Business Intelligence and Data Visualisation * | INF30004 | 12.5 |
| Knowledge Management and Analytics * | INF30015 | 12.5 |
| Governing Digital Technologies * | INF30032 | 12.5 |
| IT Program and Project Management * | INF30033 | 12.5 |
| Business Analytics and Artificial Intelligence * | INF30036 | 12.5 |
*Outcome unit – completion demonstrates the attainment of course learning outcomes
+
Selected major: Applied Innovation
| Units | Unit codes | Credit points |
|---|---|---|
| Innovation for Challenges of Today | INV20001 | 12.5 |
| Innovation for the Future * | INV20002 | 12.5 |
| Applied Innovation Internship | INV20003 | 12.5 |
| Applied Innovation Studio A * | INV30001 | 25 |
| Applied Innovation Studio B * | INV30002 | 25 |
| Leadership and Facilitation of Innovation | INV30003 | 12.5 |
*Outcome unit – completion demonstrates the attainment of course learning outcomes
+
Other studies
4 units (50 credit points)
Choose from a combination of the following course components to complete 50 credit points of other study. Students may also select elective units (12.5 credit points each).
Work Integrated Learning
Swinburne's Work Integrated Learning program provides additional opportunities for you to gain valuable skills and real industry experience in the form of placements, internships or study tours - all while earning credit towards your degree.
Choose a Work Integrated Learning option:
You'll get paid to work in an area related to your field of study for 12 months, where you'll combine hands-on learning with academic submissions, workplace reflection and feedback from your host organisation. Most students undertake their placements in the third year of their degree, so you’ll want to map out your electives as soon as you can and register for a placement at least 6 months before your preferred start date.
The Professional Placement co-major has four 25 credit point units.
Professional Placement in Business
| Units | Unit codes | Credit points |
|---|---|---|
| Work Experience in Industry A | WEI20001 | 25 |
| Integrated Professional Placement A | BUS20010 | 25 |
| Work Experience in Industry B | WEI20002 | 25 |
| Integrated Professional Placement B | BUS20011 | 25 |
You'll get paid to work in an area related to your field of study for 6 months, where you'll combine hands-on learning with academic submissions, workplace reflection and feedback from your host organisation. Most students undertake their placements in the third year of their degree, so you’ll want to map out your electives as soon as you can and register for a placement at least 6 months before your preferred start date.
The Professional Placement minor has two 25 credit point units.
Professional Placement in Business
| Units | Unit codes | Credit points |
|---|---|---|
| Work Experience in Industry A | WEI20001 | 25 |
| Integrated Professional Placement A - Business | BUS20010 | 25 |
A Professional Internship is all about gaining valuable real-world skills in your area of study all while earning credit points towards your degree. Plus, it looks great on your CV as it shows you’ve had real industry experience before you’ve even graduated!
You might choose to complete your internship part-time over a semester or in a more intensive block during Summer or Winter terms.
Travel overseas, discover other cultures, enrich your professional experience and enhance your CV all while gaining credit towards your course.
- Full-time study: 100 credit points/eight standard units of study per year
- Part-time study: 50 credit points/four standard units of study per year
- One credit point is equivalent to one hour of study per week per semester (including contact hours and private study)
- See the course planner for an example degree structure
Course learning outcomes
On successful completion of this Course students will be able to:
- Bachelor of Business Analytics and Analysis: Define and integrate theoretical principles applicable to Business, Technology, Analysis and Analytics and apply those principles to inform and improve practice in a range of industry contexts
- Bachelor of Business Analytics and Analysis: Systematically review and critically evaluate research from a variety of sources in order to make informed judgements on options for innovatively solving a range of Business, Technology, Analysis and Analytics problems that arise in business contexts
- Bachelor of Business Analytics and Analysis: Apply critical thinking, reflection and judgment in the selection and application of the appropriate IS/IT related theories, frameworks and/or methods as part of the process to identify and propose solutions to organisational problems
- Bachelor of Business Analytics and Analysis: Demonstrate an appreciation and understanding of the professional and ethical issues, dilemmas, and cultural sensitivities pertaining Business, Technology, Analysis and Analytics professional in a range of environments
- Bachelor of Business Analytics and Analysis: Communicate and articulate clear, coherent and independent exposition of knowledge and innovative ideas appropriate for the problem context, the stakeholders, and the organisational environment
- Bachelor of Business Analytics and Analysis: Build on and continuously develop the intellectual independence to be critical and reflective learners, cognisant of new technologies and practices and their implications to business and social environments
- Bachelor of Business Analytics and Analysis: Work in a self-reliant, independent and responsible manner, show leadership and take initiative where appropriate, particularly in a collaborative and team environment
- Bachelor of Applied Innovation: Apply a series of thinking systems, creativity toolkits and innovation frameworks to design contextually-relevant solutions addressing local and global challenges in and outside their discipline
- Bachelor of Applied Innovation: Identify and articulate opportunities to innovate and create impact informed by user-centred research and/or data
- Adapt their discipline skillsets in new situations in response to complex and changing contexts, including interdisciplinary environments
- Bachelor of Applied Innovation: Adapt their discipline skillsets in new situations in response to complex and changing contexts, including interdisciplinary environments
- Bachelor of Applied Innovation: Facilitate and contribute to innovation teams that seek solutions to complex challenges, using inclusive collaboration practices to leverage different skills and perspectives
- Bachelor of Applied Innovation: Navigate commercial, human and technical requirements aided by prototyping and testing to deliver solutions that create value
- Bachelor of Applied Innovation: Communicate the value of experimentation, ideas and innovation with confidence in developing solutions to investors, potential partners, employers or other stakeholders
- Bachelor of Applied Innovation: Develop futures-focused innovations that integrate responsible social, technological and environmental factors
Career opportunities
The growing demand for IS professionals who can provide business analytics and business analysis expertise while showing an aptitude towards the organisational environment and the ability to communicate with the business users, means that graduates of this degree can enjoy career opportunities in the professional fields of business analysis, business analytics, solution architecture, project management, or other fields where business analytics and business analysis-requisite skills and knowledge are highly valued. The course also provides individuals with the requisite academic knowledge and skills to undertake further learning at higher levels such as Honours, Graduate Certificate, or Masters (by coursework) within the field of business analytics and business analysis and/or an area closely related to IS/IT. Pairing this with innovation capabilities roles may extend to Innovation Consultant, Innovation Lead, Innovation Analyst, Strategic Designer, Creative Producer, Start-up Founder, Human-Centred Researcher, Self-employed Entrepreneur, Product Manager, Transformation Lead, Innovation Strategist and Innovation Manager. The course also provides individuals with the requisite academic knowledge and skills to undertake further learning at higher levels such as Honours, Graduate Certificate, or Masters (by coursework) within the field of IS/IT and/or business.
Fees
Find out more about fees.
Scholarships
At Swinburne scholarships are about providing opportunity, promoting equity and recognising excellence and achievement. Scholarships are available for both commencing and current students.
How to enter this course
- Entry requirements, credit transfer and recognition of prior learning.
How to apply
Applications for Semester 1 for courses listed on the VTAC Guide are generally made through VTAC. Under certain circumstances, some students (e.g. Non-Year 12) may apply directly to Swinburne. Find out more about how to apply.
Applications for all other intakes should be made directly to Swinburne.
View the Course Admission Information, which includes the ATAR and Student profiles for this course. Swinburne’s general admissions information is also available here.