Bachelor of Media and Communication

with a major in Public Relations

BA-MCMN Degree Hawthorn Send me a link to this course

The Bachelor of Media and Communication is designed to prepare students for a career in the media, communications and multimedia industries. Students learn about how the media is evolving through an examination of issues such as ownership, control of the media and the impact of new media technologies on society. The course links theoretical and practical knowledge and skills needed to operate effectively in diverse settings in industry.

Selected major: Public Relations

Understand how to influence and manage the public perception of an organisation. Learn to effectively communicate with a chosen target audience through the production of engaging content, targeted messaging and strategic campaigns. Along with writing skills and event management, you will develop an understanding of new media, digital marketing and crisis communication. This degree is professionally accredited by the Public Relations Institute of Australia.

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Start dates

Hawthorn campus

  • Semester 1 - 2 March 2020
  • Semester 2 - 3 August 2020

View application and start dates

Duration

3 Year/s

Full-time

VTAC codes

  • 3400210851 (CSP)
  • 3400210853 (IFP)

Faculty

Faculty of Health, Arts and Design

CRICOS code

088390J


Fees

A$31160 (annual for 2020)*

The indicative course fees shown in Course Search apply to international students for the relevant year only. They are based on a standard study load per year. However, please note that fees are assessed according to a student's study load in each semester, and variation to study load will result in an adjustment to tuition fees. All fees are subject to annual review and may be adjusted.

International students in Australia who hold student visas are required to study full-time and on campus. Courses that are taught entirely online are only available to international students studying outside Australia or those in Australia who are not on a student visa. Online courses are not available to international students in Australia who hold a student visa.