Overview

This unit allows students to use their media and communication skills and knowledge in an industry engaged project or work placement. Students undertaking this unit are encouraged to work as independent industry practitioners, with supervision from staff and industry mentors to design and implement their chosen media outcome.

Requisites

Prerequisites
MDA30020 Media and Communications Industry Project

Rule
62.5 credit points

Teaching Periods
Location
Start and end dates
Last self-enrolment date
Census date
Last withdraw without fail date
Results released date
Semester 1
Location
Hawthorn
Start and end dates
26-February-2024
26-May-2024
Last self-enrolment date
10-March-2024
Census date
31-March-2024
Last withdraw without fail date
12-April-2024
Results released date
02-July-2024

Learning outcomes

Students who successfully complete this unit will be able to:

  • Demonstrate understanding of professional practice in media and communication through creation of industry standard project proposals
  • Demonstrate ability to work independently and collaboratively on complex tasks that meet the specifications of a proposal or brief for an industry partner
  • Exercise initiative and judgment in planning, problem solving and decision making in professional practice, production and delivery of projects to brief
  • Demonstrate critical evaluation techniques to reflect on individual professional practice, production quality or teamwork and professional engagement
  • Indicate advanced practitioner level of production and practice in delivering a project or industry experience in a specific media specialisation or major

Teaching methods

Hawthorn

Type Hours per week Number of weeks Total (number of hours)
On-campus
Class		2.00 5 weeks 10
Specified Activities
Various		3.09 11 weeks 34
Unspecified Activities
Various		9.17 12 weeks 110
TOTAL154

All Applicable Locations

Type Hours per week Number of weeks Total (number of hours)
Online
Directed Online Learning and Independent Learning		3.00 12 weeks 36
TOTAL36

Assessment

Type Task Weighting ULO's
ProjectIndividual 50% 1,2,3,4,5 
Project ProposalIndividual 20% 1,2,3,4,5 
Reflective EssayIndividual 30% 2,3,4,5 

Content

  • Project research development, planning and management
  • Critical self reflection
  • Meeting media industry standards for professional practice
  • Professional engagement and interaction with industry partners
  • Teamwork and collaboration skills
  • Professional project submission requirements
  • As students are undertaking a variety of projects/work placements, individual guidance will be provided to you according to your particular needs

Study resources

Reading materials

A list of reading materials and/or required textbooks will be available in the Unit Outline on Canvas.