Overview

Data shapes our everyday lives through media and communication technologies such as video streaming services, dating apps, online shopping, infographics, gaming and sport statistics. The aim of this unit is to teach students the foundations of reading, writing, and communicating with data. This involves understanding the role of data in media technologies and industries, understanding the role data has in our society and culture, and understanding how to identify both visible and invisible data. Students will learn how to deconstruct complex ideas and debates around data and communicate them effectively to multiple audiences and stakeholders. Students will learn how to identify how data can be used as a powerful communication tool.

Requisites

Teaching Periods
Location
Start and end dates
Last self-enrolment date
Census date
Last withdraw without fail date
Results released date
Semester 1
Location
Hawthorn
Start and end dates
26-February-2024
26-May-2024
Last self-enrolment date
10-March-2024
Census date
31-March-2024
Last withdraw without fail date
12-April-2024
Results released date
02-July-2024
Semester 1
Location
Hawthorn
Start and end dates
26-February-2024
26-May-2024
Last self-enrolment date
10-March-2024
Census date
31-March-2024
Last withdraw without fail date
12-April-2024
Results released date
02-July-2024
Teaching Period 2
Location
Online
Start and end dates
08-July-2024
06-October-2024
Last self-enrolment date
21-July-2024
Census date
02-August-2024
Last withdraw without fail date
23-August-2024
Results released date
29-October-2024
Teaching Period 2
Location
Online
Start and end dates
08-July-2024
06-October-2024
Last self-enrolment date
21-July-2024
Census date
02-August-2024
Last withdraw without fail date
23-August-2024
Results released date
29-October-2024

Learning outcomes

Students who successfully complete this unit will be able to:

  • Demonstrate critical understanding of the role of data in various media technologies and industries
  • Identifying types of data and forms of information and their diverse use in industry, social and cultural life, including diverse organisational and cultural perspectives.
  • Develop essential collection, framing and presentation skills to communicate effectively with data in various communication contexts
  • Use collaboration skills to articulate and present complex ideas around data to diverse audiences

Teaching methods

Hawthorn

Type Hours per week Number of weeks Total (number of hours)
Live Online
Lecture
1.00 12 weeks 12
On-campus
Class
2.00 12 weeks 24
Unspecified Activities
Independent Learning
9.50 12 weeks 114
TOTAL150

Sarawak and All Applicable Locations

Type Hours per week Number of weeks Total (number of hours)
Live Online
Lecture
1.00 12 weeks 12
On-campus
Class
2.00 12 weeks 24
Unspecified Activities
Independent Learning
9.50 12 weeks 114
Online
Directed Online Learning and Independent Learning
12.50 12 weeks 150
TOTAL300

Assessment

Type Task Weighting ULO's
Information VisualisationIndividual 30% 2,3 
PresentationIndividual 30% 1,2,4 
ReportIndividual/Group 40% 1,2,3,4 

Content

  • Develop written, oral, and interpersonal communication skills
  • Collaborate and learn to manage work as a team
  • Understanding what data is and how it’s used in media
  • Identifying data, data sets, and data capabilities
  • Data and content creation and media industries
  • Data in context: introduction to data cultures 

Study resources

Reading materials

A list of reading materials and/or required textbooks will be available in the Unit Outline on Canvas.