Leadership team
A leadership team of experienced researchers.
| Name and position | Contact | Research area | Methodological expertise |
|---|---|---|---|
Dr Carleigh Yeomans | cyeomans@swinburne.edu.au | Consumer behaviour, sport, leisure, loyalty, retention, social impact, wellbeing, connection | SEM, machine learning predictions, driver analysis, survey design, data extraction and scraping, system integration and automation |
Dr Paul Bowell Lecturer, Sport Management | pbowell@swinburne.edu.au Location: AGSE203B | Gender in sport, discrimination in sport, human centred technology engagement, technology enabled discrimination | Sociotechnical approaches, sociomateriality, digital ethnography, qualitative data collection and analysis, video research approaches |
Research associates
The group serves as a hub for scholars and subject matter experts from Australian, European and American universities.
| Name and position | Contact | Research area | Methodological expertise |
|---|---|---|---|
|
Lecturer, Sport Management |
Location: AGSE203B |
Design thinking, user-centred design, innovation, creativity, organisational behaviour, social change through sport |
Qualitative data gathering and analysis, multimedia reporting for public audiences [graphic visualisations, video, podcasting, etc.] |
Professor Tim Marjoribanks |
Organisational innovation, technology and transformation, leadership and management practice |
Qualitative methods; interviews; organisational and policy documents; media content; thematic analysis; critical discourse analysis. |
|
Professor Amanda Benson |
Location: SPW220 |
Exercise Physiology, Physical Activity, Emerging Technologies, Wearable Technology, Exercise Science, Applied Biomechanics and Technology, Sport, Teaching and Learning |
Quantitative, Qualitative, Mixed Methods, Randomised Controlled Trials, Systematic Reviews, Meta-analysis, Reliability and Validity |
Dr Vlad Demsar |
Marketing strategy, marketing communications, emerging technologies, consumer experience, and sustainability |
N/A |
|
Dr Ryan Jopp |
Teaching and learning, authentic learning, AI in education, business sustainability education, teaching awards, tourism management, climate change in tourism, business sustainability, workplaces, hospitality |
Qualitative and quantitative |
|
Dr Jeremy Nguyen |
N/A |
Artificial intelligence (AI) and machine learning (ML), bias, discrimination and mitigation strategies |
|
Dr Kathleen Shorter |
Biomechanics, Football Science, Data Analytics, Sports Technology, Exercise Science, Sport Science, Performance Analysis, Teaching and Learning |
Quantitative, Data analytics, Spatio-temporal analysis, Natural language processing, Machine Learning, Reliability and Validity |
|
Dr Kathleen Wilson |
Location: BA1105 |
Digital transformation and innovation, crowdsourcing/ crowd logistics, and women in sport |
Qualitative – Gioia Methodology specialist |
Dr Johnpaul Smith |
johnpaulsmith@swinburne.edu.au | Social marketing, prosocial change, authenticity through engagement and branding, alcohol consumption, diversity, equity and inclusion, marginalised communities |
Qualitative methods, ZMET, co-design |
Mrs Maya Arguello Gomez |
Public Law, Criminal Law, International and Human Rights law, AI and law |
Doctrinal research, thematic analysis, automation, user experience and accessibility |
|
Mr Daniel Ferguson |
Open space planning, public infrastructure, public policy, recreation management |
Observations, geomapping, qualitative data collection and analysis | |
Dr Michael Butson |
Leisure, active ageing, misinformation and advertising, behaviour change, workforce retention |
Ethnography, observations, qualitative data collection and analysis |
|
Dr Joan Norton |
Innovation, artificial intelligence, sport governance, sport technology, sport ecosystems |
Qualitative data collection and analysis |
|
Dr Sam Duncan |
Sports media, the sociocultural issues of sport, the philosophy and social theory of sport, the Olympics and mega events, and the digital, commercial and professional world of sport |
N/A |
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