Digital Design

Overview

This unit of study introduces explorative and creative thinking expressed through the application of digital software to design propositions. Students will explore vector and raster based software as design tools for specific formats and communication objectives. Students will develop the ability to use digital software for the development and execution of visual communication for print and screen formats.

Unit learning outcomes

Students who successfully complete this unit will be able to:

1. Analyse, critique and apply digital processes to a design outcome
2. Identify and use appropriate digital software to execute intended design outcomes
3. Apply vector and raster oriented design software as design tools to achieve visual communication objectives
4. Develop and document individual visual communication concepts and outcomes framed by a project brief
5. Produce creative design outcomes in a digital environment with reference to appropriate software use, file format and management, and context of output

Teaching methods

Hawthorn

Assessment

Content

• Systematic digital processes and software choices
• Vector and raster formats
• Image quality and file formats
• Visual concept development
• Project visualisation, planning and production
• Production management and formats for digital environments