Overview

The unit prepares students for their graduate career by developing a high level of proficiency in professional oral and written communication skills in order to manage clients and agency projects. Additionally students will have opportunities to further develop their interpersonal skills aimed at helping them to establish and manage both inter and intra agency relationships, and also relationships with clients. Students will undertake a project to communicate discipline specific skills to a wider audience. They will be expected to work collaboratively to identify issues, plan and develop operational plans for the workplace.

Requisites

Prerequisites
COM30002 Professional Practice: Client and Agency Management

Rule

50 credit points of Level 2 Units

Teaching Periods
Location
Start and end dates
Last self-enrolment date
Census date
Last withdraw without fail date
Results released date
Semester 1
Location
Hawthorn
Start and end dates
26-February-2024
26-May-2024
Last self-enrolment date
10-March-2024
Census date
31-March-2024
Last withdraw without fail date
12-April-2024
Results released date
02-July-2024
Teaching Period 2
Location
Online
Start and end dates
08-July-2024
06-October-2024
Last self-enrolment date
21-July-2024
Census date
02-August-2024
Last withdraw without fail date
23-August-2024
Results released date
29-October-2024

Learning outcomes

Students who successfully complete this unit will be able to:

  • Adopt innovative and effective approaches to planning sustained communication activity
  • Research, plan, implement and evaluate communication projects and campaigns
  • Discuss the use and value of different media in professional communication
  • Demonstrate confidence in planning and implementing a communication plan
  • Identify effective approaches to working with clients on communication opportunities
  • Discuss appropriate methods of evaluating the success of communication plans

Teaching methods

Hawthorn

Type Hours per week Number of weeks Total (number of hours)
Live Online
Class
1.00 12 weeks 12
On-campus
Class
2.00 12 weeks 24
Specified Activities
Various
3.00 12 weeks 36
Unspecified Activities
Independent Learning
6.50 12 weeks 78
TOTAL150

All Applicable Locations

Type Hours per week Number of weeks Total (number of hours)
Online
Directed Online Learning and Independent Learning
12.50 12 weeks 150
TOTAL150

Assessment

Type Task Weighting ULO's
PortfolioIndividual 40% 2,4 
PresentationGroup 20% 1,2,3,4,5 
Project ReportIndividual/Group 40% 1,2,3,4,5,6 

Content

  • Effective interpersonal skills
  • Collaborative problem solving in a team environment
  • Project management and leadership skills
  • Managing individual workloads within project plans
  • Management of financial and agency resources
  • Communication issues in business and community contexts
  • Professional reporting and presentation skills
  • Self and peer evaluation

Study resources

Reading materials

A list of reading materials and/or required textbooks will be available in the Unit Outline on Canvas.