Strategic Planning

MGT30005 12.5 Credit Points Hawthorn, Online, Sarawak Available to incoming Study Abroad and Exchange students


  • One Semester or equivalent


Contact hours

  • 24 hours face to face + blended + Swinburne Online

On-campus unit delivery combines face-to-face and digital learning. For Online unit delivery, learning is conducted exclusively online.

2023 teaching periods


Higher Ed. Semester 2

31 Jul 23 - 29 Oct 23

5 Dec 23

Last self enrolment:
13 Aug 23

31 Aug 23

Last withdraw without fail:
15 Sep 23

More teaching periods
Swinburne Online

Teaching Period 2

10 Jul 23 - 8 Oct 23

31 Oct 23

Last self enrolment:
23 Jul 23

4 Aug 23

Last withdraw without fail:
25 Aug 23


187.5 credit points

Aims and objectives

This unit focuses on deepening students’ knowledge and skills in strategic planning by providing a practical and critical approach to formulating and implementing corporate, business and functional strategies. Through application of theoretical frameworks to real-world information, students will learn how strategic approaches can be aligned and integrated with business planning. Learning from this unit enables and guides decision making in both the domestic and global environments. This unit will prepare students to respond to challenging environments, take advantage of emerging opportunities, and encourage strategic thinking to develop an effective and sustainable organisational strategy.

Unit Learning Outcomes (ULO)
On successful completion of this unit students will be able to::
1. Undertake research and utilise relevant strategic management techniques to develop organisational strategies and evaluate their effectiveness
2. Analyse an organisation’s internal and external environment to understand the nature of competitive advantage 
3. Develop a business case for a new initiative that displays clear alignment with organisational strategies
4. Communicate effectively and work collaboratively as a leader or member of a team
5. Effectively deliver content and strategic recommendations to a range of audiences within workplace, industry, and cultural contexts