Sport, Media and Technology
Duration
- One Semester or equivalent
Contact hours
- 24 Hours face to face + blended + Swinburne Online
On-campus unit delivery combines face-to-face and digital learning.
2023 teaching periods
Hawthorn Higher Ed. Semester 2 |
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Dates: Results: Last self enrolment: Census: Last withdraw without fail: |
Swinburne Online Teaching Period 3 |
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Dates: Results: Last self enrolment: Census: Last withdraw without fail: |
Prerequisites
100 credit pointsAims and objectives
Unit information in detail
- Teaching methods, assessment and content.
Teaching methods
Type | Hours per week | Number of Weeks | Total |
On Campus Class | 2 | 12 | 24 |
Online (asynchronous lecture) | 1 | 12 | 12 |
Unspecified Activities Independent Learning | 9.5 | 12 | 114 |
TOTAL | 150 hours |
Swinburne Online
Type | Hours per week | Number of Weeks | Total |
Online Directed Online Learning and Independent Learning | 12.5 | 12 | 150 |
TOTAL | 150 hours |
Assessment
Types | Individual/Group Role | Weighting | Unit Learning Outcomes (ULOs) |
Assignment 1 | Individual | 20-30% | 1,2 |
Assignment 2 | Group | 30-40% | 3,4 |
Assignment 3 | Individual | 30-50% | 1,3,5 |
Content
- Introducing the sport-media nexus
- History of sport media and technological advances
- Sport media ownership, rights and delivery models
- Sport media influences and social movements
- Social media, owned media and content strategies in sport
- Digital transformation and sport consumer experiences
- Technological innovation and extending sport media products
- Esports, gaming and gamification
- Content and communitcation strategies
- Data, ethics and the sport media consumer
- Future of sport media
Study resources
- Reading materials.