Short Form Screen Production (Music Video and TVC)

FTV30007 12.5 Credit Points Hawthorn Available to incoming Study Abroad and Exchange students

Duration

  • One Semester or equivalent 
     

Contact hours

  • 48 Hours

On-campus unit delivery combines face-to-face and digital learning.

2022 teaching periods

Hawthorn

Higher Ed. Semester 2

Dates:
1 Aug 22 - 30 Oct 22

Results:
6 Dec 22

Last self enrolment:
14 Aug 22

Census:
31 Aug 22

Last withdraw without fail:
16 Sep 22


Prerequisites

200 credit points and Admission into BH-FTV2 Bachelor of Film and Television (Honours)

Aims and objectives

This unit introduces students to the major principles of short form screen production. Students will collaborate in the production of a music video or a television commercial and upon completion they will have further developed a specialisation in the areas of screen writing, directing, producing, art direction, cinematography, editing and sound design.


Students who successfully complete this unit will be able to:
1. Produce treatments and audio-visual scripts for short form productions for a music video or television commercial (TVC)
2. Pitch concepts and treatments for a music video or a television commercial (TVC)
3. Design storyboards that utilise adequate camera coverage for short form productions
4. Produce, direct and shoot a music video or television commercial (TVC)
5. Apply industry standard camera preparation tasks, evaluate image formats and articulate production solutions, and professionally apply these attributes in the production of a music video or a television commercial (TVC)
6. Articulate the principles of individual specialisations in professional production.
7. Evaluate the impact of the production process of short form production on the social and natural environment.