Photography and Art Direction.

DDD20009 12.5 Credit Points Hawthorn Available to incoming Study Abroad and Exchange students

Duration

  • One Semester or equivalent 
     

Contact hours

  • 36 hours per semester

On-campus unit delivery combines face-to-face and digital learning.

2022 teaching periods

Hawthorn

Winter
Hawthorn

Higher Ed. Semester 2

Dates:
20 Jun 22 - 31 Jul 22

Results:
16 Aug 22

Last self enrolment:
20 Jun 22

Census:
1 Jul 22

Last withdraw without fail:
15 Jul 22

Dates:
1 Aug 22 - 30 Oct 22

Results:
6 Dec 22

Last self enrolment:
14 Aug 22

Census:
31 Aug 22

Last withdraw without fail:
16 Sep 22


Prerequisites

Aims and objectives

This unit aims to expand students' photographic knowledge and image making skills. The students will be introduced to studio lighting with a focus on developing creative outcomes for professional design practice. Students will be required to research images and current trends in studio practice. The students will be introduced to the role of art direction in relation to photography. They will be given the opportunity to explore a variety of techniques for creating images and extend their knowledge of post-production techniques.

Students who successfully complete this unit should be able to:
1. Employ design principles and creative camera controls within the studio environment.
2. Identify current trends in photographic image making and apply them to design briefs.
3. Apply a range of studio lighting techniques for effective image making
4. Plan a photographic shoot taking into account copyright/ethical issues related to professional practice
5. Understand the role of the art director and photographer to produce a design outcome.
6. Integrate the use of postproduction techniques and apply them to professional design projects.