Packaging Design

DCO10003 12.5 Credit Points Hawthorn Available to incoming Study Abroad and Exchange students


  • One Semester or equivalent
    This unit will be delivered on-line in Semester 2 2020

Contact hours

  • 36 hours, SOL Fully online

2020 teaching periods


Higher Ed. Semester 2

3 Aug 20 - 1 Nov 20

8 Dec 20

Last self enrolment:
16 Aug 20

31 Aug 20

More teaching periods

Swinburne Online

Teaching Period 3

2 Nov 20 - 7 Feb 21

2 Mar 21

Last self enrolment:
15 Nov 20

27 Nov 20


Any course within School of Design 

Aims and objectives

This unit introduces students to the principles of packaging design and develops research, conceptual and implementation abilities and an understanding of the importance of an integrated approach to branding, visual and typographical communication for packaging design. It incorporates knowledge of structural and production considerations and the economic, environmental and sustainability issues relevant to packaging design. Students will access industry resources and information to enhance their knowledge of technical, material and marketing information.

Students who successfully complete this unit will be able to:
1. Investigate a packaged product category in relation to a defined market.
2. Analyse the economic, environmental and social factors of packaging design
3. Apply understanding of the principles of two and three dimensional design to create a packaging design outcome
4. Review design decision making to formulate and refine design solutions.
5. Develop, document, evaluate and present the iterative design process in a packaging design project.

Courses with unit

BH-DESCMN2 Bachelor of Design (Communication Design) (Honours)
BA-EDU Bachelor of Education
BA-EDUPRI1 Bachelor of Education (Primary)
BH-DESIND1 Bachelor of Design (Industrial Design) (Honours)
BB-MCMNBUS Bachelor of Media and Communication/Bachelor of Business
BH-DESINA Bachelor of Design (Interior Architecture) (Honours)
BA-SCRPRD Bachelor of Screen Production

BA-ANI Bachelor of Animation
BH-FTV2 Bachelor of Film and Television (Honours)
BA-ARC Bachelor of Design (Architecture)
BB-GAMIANI Bachelor of Games & Interactivity/Bachelor of Animation
BB-DESMCMN Bachelor of Design/Bachelor of Media and Communication