Opportunity Discovery, Creativity and Design

ENT60009 12.5 Credit Points Hawthorn Available to incoming Study Abroad and Exchange students

Duration

  • One Semester or equivalent

Contact hours

  • 36 hours

On-campus unit delivery combines face-to-face and digital learning.

2021 teaching periods

Hawthorn

Higher Ed. Semester 2 HT4  Term 4

Dates:
2 Aug 21 - 31 Oct 21

Results:
7 Dec 21

Last self enrolment:
15 Aug 21

Census:
31 Aug 21

Dates:
20 Sep 21 - 31 Oct 21

Results:
7 Dec 21

Last self enrolment:
20 Sep 21

Census:
8 Oct 21


Prerequisites

Anti-requisite
Completion of a unit that is very similar in content or the content overlaps with another unit.
 
AND

Aims and objectives

This unit provides the fundamental knowledge base and skills necessary for anyone wishing to study or work as an innovator and/or entrepreneur. The processes and evaluation techniques taught in this unit can be applied to entrepreneurship and innovation in any context: new businesses, existing businesses (small or large), not-for-profit, public service. The unit aims to critically reflect on real world innovations and entrepreneurial practice using key ideas, concepts, models, procedures, tools, methods and literature in the innovation and entrepreneurship disciplinary environment. Design and discovery principles are applied in order to discover and test product-market fit.
 
Students who successfully complete this unit will be able to:

1. Apply coherent and advanced knowledge concepts, techniques and tools in regards to discovery and development of entrepreneurial opportunities
2. Apply the fundamentals of entrepreneurship to develop business skills and apply for customer development.
3. Critically analyse business models in startup development and develop skills in building business models
4. Demonstrate integrity, ethical conduct, accountability, respect and a developing awareness of professional practices and cultural norms in a global and sustainable context
5. Work collaboratively in groups analysing, presenting and applying a range of startup tools in order to discover and develop the opportunity