Industry Workshops
Overview
This unit introduces a range of industry standard practices, including design presentation and production processes for print and screen communications. It includes workflow for production, methods of selection, sourcing and specifying of material and/or process suppliers and manufacturers in relation to a design project. Various aspects of production will be explored, including articulating designs to manufacturers, software and design methods that support design as activity for production, mass production or one to-many communications. This unit develops professional presentation and communication skills. Students develop a portfolio, proposal writing, presentations and workshops in preparation for professional practice.
Requisites
26-May-2024
Learning outcomes
Students who successfully complete this unit will be able to:
- Determine industry standard systems, methodologies and technologies relevant to communication design practice
- Evaluate production techniques for their communicative potential and suitability to particular design projects
- Identify and communicate design and production requirements to suppliers and manufacturers
- Evaluate the sustainable aspect of design projects
- Produce a folio presentation edited for appropriate media aimed at a specific target audience
- Articulate the critical evaluation, intention, process and outcome of a project, as a presentation to an industry panel.
Teaching methods
Hawthorn
| Type | Hours per week | Number of weeks | Total (number of hours) |
|---|---|---|---|
| On-campus Class | 4.00 | 12 weeks | 48 |
| On-campus Studio | 3.00 | 12 weeks | 36 |
| Online Learning activities | 3.33 | 12 weeks | 40 |
| Online Learning activities | 6.33 | 12 weeks | 76 |
| Unspecified Activities Various | 8.33 | 12 weeks | 100 |
| TOTAL | 300 |
Assessment
| Type | Task | Weighting | ULO's |
|---|---|---|---|
| Major Design Project | Individual/Group | 40% | 1,2,3,4 |
| Minor Design Project | Individual | 20% | 1,2,3 |
| Portfolio | Individual | 25% | 5,6 |
| Presentation | Group | 15% | 6 |
Content
- Designing communication that exploits the potential of specific media
- Design workflow for specific production processes
- Desktop pre-press and design practice
- Printing and screen media technologies
- Sourcing and communicating design requirements with suppliers
- Preparing and presenting a folio of design project work
Study resources
Reading materials
A list of reading materials and/or required textbooks will be available in the Unit Outline on Canvas.