Growth Management
Duration
- One semester or equivalent
Contact hours
- 36 hours face to face + blended
On-campus unit delivery combines face-to-face and digital learning.
2024 teaching periods
| Hawthorn HB2 HE Block 2 |
Hawthorn HT3 Term 3 | |
|---|---|---|
Dates: Results: Last self enrolment: Census: Last withdraw without fail: |
Dates: Results: Last self enrolment: Census: Last withdraw without fail: |
Aims and objectives
This unit concentrates on developing students' understanding of their own ability to lead and manage an enterprise as it moves through stages of growth. Without this awareness of self, students limit their opportunities to create successful enterprises; to form strategic alliances; and to progress their business to its full potential.
Addressing the dynamics of growth that need to be managed, with a particular emphasis on managing human capital. Students will develop an appreciation of the power of organisational culture to enable or impede growth and performance, and an understanding that culture develops whether or not it is actively managed or nurtured.
These dynamics of growth apply whether growth is from small to large, young to mature, private to public, shareholders to stakeholders, simple to complex, potential loss to realised profit, risky to secure.
Addressing the dynamics of growth that need to be managed, with a particular emphasis on managing human capital. Students will develop an appreciation of the power of organisational culture to enable or impede growth and performance, and an understanding that culture develops whether or not it is actively managed or nurtured.
These dynamics of growth apply whether growth is from small to large, young to mature, private to public, shareholders to stakeholders, simple to complex, potential loss to realised profit, risky to secure.
Unit Learning Outcomes (ULO)
Students who successfully complete this unit will be able to:
2 Apply coherent and advanced knowledge of personal leadership style and behaviour preferences and take action to address personal limitations that potentially limit leadership effectiveness
3 Critically evaluate the role of organisational culture, and identify the visible and invisible manifestations of organisational culture
4 Communicate proficiently in professional practice to a variety of audiences, function as an effective member or leader of a diverse team
Unit information in detail
- Teaching methods, assessment and content.
Teaching methods
Hawthorn
Type | Hours per week | Number of Weeks | Total |
On Campus Class (Block Teaching) | 3 | 12 | 36 |
Unspecified Activities Independent Learning | 9.5 | 12 | 114 |
TOTAL | 150 hours |
Assessment
Types | Individual/Group Role | Weighting | Unit Learning Outcomes (ULOs) |
Assignment | Individual | 40-60% | 1,2,3 |
| Project Report | Group | 40-60% | 1,2,3,4 |
Content
• Business opportunities and their market potential
• Stages of business growth and the problem and opportunities to be managed in each stage
• Recognise the increasing complexity of the growing enterprise
• Tools and techniques needed to manage and sustain growth
• Strategic options and opportunities for entrepreneurs and young companies in the growth phase
• The importance of branding in the context of growth
• Franchising as a multiplication strategy for young companies
• Leadership and management styles with respect to leading a growing organisation
• Stages of business growth and the problem and opportunities to be managed in each stage
• Recognise the increasing complexity of the growing enterprise
• Tools and techniques needed to manage and sustain growth
• Strategic options and opportunities for entrepreneurs and young companies in the growth phase
• The importance of branding in the context of growth
• Franchising as a multiplication strategy for young companies
• Leadership and management styles with respect to leading a growing organisation
Study resources
- Reading materials.
Reading materials
Students are advised to check the unit outline in the relevant teaching period for appropriate textbooks and further reading