Creative Industry Enterprise

PWR80006 12.5 Credit Points Online

Duration

  • One Semester or equivalent

Contact hours

  • 36 hours Fully online

On-campus unit delivery combines face-to-face and digital learning. For Online unit delivery, learning is conducted exclusively online.

Aims and objectives

This units offers students the opportunity to undertake research into the creative industries or to develop a business plan for a creative industries service, product or engagement. Students will learn about the key industry knowledge repositories and how to access them, how to develop industry focused research, and how to build a creative industries focused engagement or business plan. They will develop skills in entrepreneurial thinking.

After successfully completing this unit, you will be able to:
1. Critically evaluate the key methodologies of research and key sources of information related to creative industries
2. Demonstrate research skills and entrepreneurial thinking and writing skills and apply these to creative industries
3. Critically evaluate and create engagement plans and campaigns for creative industries