Bachelor of Business (Professional)
Course handbook
4 years full-time or equivalent part-time
Hawthorn campus
Semester 1:
27 February 2023
Semester 2:
31 July 2023
BA-BUSPROF
3400210691 (CSP)
3400210693 (IFP)
095883G (CRICOS)
General Information
Overview
Innovate business to create a positive impact on the world. Develop core management and operational business skills as well as an entrepreneural mind-set to develop your own business or contribute to government, for-profit or for-purpose businesses. Apply your innovation skill-set and grow your network before you graduate with a 12 month paid industry placement.
Study structure
Successful completion of the Bachelor of Business (Professional) requires students to complete units of study to the value of 375 credit points. All units of study are valued at 12.5 credit points unless otherwise stated.
- Full-time study: 100 credit points/eight standard units of study per year
- Part-time study: 50 credit points/four standard units of study per year
- One credit point is equivalent to one hour of study per week per semester (including contact hours and private study)
- See the course planner for an example degree structure
- ACC10007 Financial Information for Decision Making
- BUS10012 Innovative Business Practice
- ECO10005 Economics for Business Decision Making
- INF10024 Business Digitalisation
- MGT10009 Contemporary Management Principles
- MKT10009 Marketing and the Consumer Experience
- BUS30031 Sustainable Business Practice *
- BUS30032 Industry Consulting Project *
* Outcome unit – completion demonstrates the attainment of course learning outcomes
Accounting
- ACC10008 Financial Information Systems
- FIN10002 Financial Statistics
- ACC20007 Management Accounting for Planning and Control
- ACC20013 Company Accounting
- FIN20014 Financial Management *
- ACC30005 Taxation *
- ACC30008 Accounting Theory *
- ACC30010 Auditing *
Accounting and Finance
- ACC10008 Financial Information Systems
- FIN10002 Financial Statistics
- ACC20007 Management Accounting for Planning and Control
- ACC20013 Company Accounting
- FIN20014 Financial Management *
- FIN20016 Ethics of International Finance
- LAW20019 Law of Commerce
- LAW20045 Finance Law
- ACC30005 Taxation *
- ACC30008 Accounting Theory *
- ACC30009 Analysis for Competitive Advantage
- ACC30010 Auditing *
- FIN30014 Financial Risk Management *
- FIN30016 Management of Investment Portfolios *
- FIN30020 Alternative Investments *
- FIN30021 Fixed Income and Debt Markets *
Accounting and Financial Planning Professional Major
- ACC10008 Financial Information Systems
- FIN10002 Financial Statistics
- FIN10003 Principles of Financial Planning
- ACC20007 Management Accounting for Planning and Control
- ACC20013 Company Accounting
- FIN20014 Financial Management *
- FIN20015 Ethics and Client Relationships *
- FIN20017 Finance and Behavioural Bias
- LAW20019 Law of Commerce
- LAW20045 Finance Law
- ACC30003 Forensic Accounting
- ACC30005 Taxation *
- ACC30008 Accounting Theory *
- ACC30010 Auditing *
- FIN30017 Investment and Financial Planning Project *
- FIN30022 Personal Financial Risk and Estate Planning *
- FIN30023 Retirement Planning *
Business Administration
- HRM20017 Managing Workplace Relations
- INF20016 Big Data Management
- LAW20019 Law of Commerce
- MGT20007 Organisational Behaviour *
- MGT20008 Business, Society and Sustainability
- INF30015 Knowledge Management and Analytics *
- MGT30005 Strategic Planning *
- PRM30001 Project Management Essentials *
Business Analytics and Analysis
- INF10025 Foundations of Data Management and Analytics
- INF20016 Big Data Management
- INF20029 Digital Business Analysis and Design
- INF20030 Cloud Approaches for Enterprise Systems
- INF30004 Business Intelligence and Data Visualisation *
- INF30034 Agile Methods for Business Analysis *
- INF30035 Knowledge Management and Analytics *
- INF30036 Business Analytics and Artificial Intelligence *
Entrepreneurship and Innovation
- ENT10001 Entrepreneurship and Opportunity
- ENT10002 Creativity and Innovation
- DES20057 Toolbox for Prototyping and Interdisciplinary Collaboration
- ENT20006 Lean Startup Springboard *
- ENT20008 Startup Funding and Investment
- DES30066 Innovation Challenge Project *
- ENT30015 Launching New Ventures *
Finance
- FIN10002 Financial Statistics
- FIN20014 Financial Management
- FIN20016 Ethics and International Finance
- LAW20045 Finance Law
- FIN30014 Financial Risk Management *
- FIN30016 Management of Investment Portfolios *
- FIN30020 Alternative Investments *
- FIN30021 Fixed Income and Debt Markets *
Financial Planning
- FIN10003 Principles of Financial Planning
- FIN20015 Ethics and Client Relationships *
- FIN20017 Finance and Behavioural Bias
- LAW20019 Law of Commerce
- ACC30005 Taxation
- FIN30017 Investment and Financial Planning Project *
- FIN30022 Personal Financial Risk and Estate Planning *
- FIN30023 Retirement Planning *
Human Resource Management
- HRM10004 Human Resource Practices
- HRM20016 Dynamics of Diversity in Organisations
- HRM20017 Managing Workplace Relations *
- HRM20020 Performance Management and Innovation
- MGT20007 Organisational Behaviour *
- HRM30011 Human Resource Analytics *
- HRM30012 Digital Management and the Future of Work *
- LAW30005 Law of Employment
Logistics and Supply Chain Management
- INF20016 Big Data Management *
- INF20030 Cloud Approaches for Enterprise Systems
- SCM20001 Operations Management
- SCM20002 Procurement Management *
- SCM20003 Global Logistics and Supply Chain Management
- PRM30001 Project Management Essentials
- SCM30001 Transportation Management *
- SCM30002 Understanding Risk Management *
Management
- HRM10004 Human Resource Practices
- MGT10010 Ethics of Innovation
- MGT20007 Organisational Behaviour *
- MGT20008 Business, Society and Sustainability
- PRM30001 Project Management Essentials
- HRM30012 Digital Management and the Future of Work *
- MGT30005 Strategic Planning *
- MGT30008 Leadership Practice and Skills *
Marketing
- MKT20019 Marketing Research and Analytics *
- MKT20021 Integrated Marketing Communication
- MKT20025 Consumer Behaviour
- MKT20031 Marketing and Innovation
- MKT20032 Frontiers in Digital Marketing
- MKT30016 Marketing Strategy and Planning *
- MKT30017 Innovative Branding *
- MKT30018 Marketing Insights *
Sports Management
- SPO10001 The Sports Industry
- SPO20001 Building Sport Brands
- SPO20003 Sport Business Analytics
- MDA20011 Sport/Advertising/Media *
- MGT30005 Strategic Planning
- PUB30001 Events Management *
- SPO30001 Leading Sport Organisations *
- SPO30003 Future of Sport *
*Outcome unit – completion demonstrates the attainment of course learning outcomes
Choose from a combination of the following course components to complete 75 credit points of other study. Students may also select elective units (12.5 credit points each).
Advanced minors are a structured set of 4 units or 50 credit points in a field of study which builds upon your first major. Advanced minors can only be taken in conjunction with specific majors.
Advanced Finance
Minors are a structured set of 4 units or 50 credit points and may be chosen from any field of study.
- Accounting
- Advertising
- Business Law
- Data Analytics
- Digital Advertising Technology
- Digital Marketing
- Entrepreneurship
- Finance
- Human Resource Management
- International Relations and Security
- Logistics and Supply Chain Management
- Management
- Managing Information Systems
- Marketing
- Public Relations
- Social Impact
- Social Media
These recommended elective units can deepen your understanding of your chosen major or an area of interest. A full list of available elective units can be found upon enrolment.
Accounting major
- ACC30009 Analysis for Competitive Advantage
- ECO20003 Managerial Economics and Strategy
- ECO20004 Macroeconomic Policy
- ECO30003 Data Analysis and Econometrics
- FIN30014 Financial Risk Management
- FIN30016 Management of Investment Portfolios
- FIN30020 Alternative Investments
- HRM20016 Dynamics of Diversity in Organisations
- HRM20017 Managing Workplace Relations
- INF20029 Digital Business Analysis and Design
- INF30036 Business Analytics and Artificial Intelligence
- LAW10004 Introduction to Business Law
- LAW20019 Law of Commerce
- LAW20045 Finance Law
- MGT10010 Ethics of Innovation
- MGT20007 Organisational Behaviour
- MGT30005 Strategic Planning
- MKT30018 Marketing Insights
Business Analytics and Analysis major
- ACC10008 Financial Information Systems
- ACC20013 Company Accounting
- BUS20009 Professional Internship - Business
- CAR20001 Future Work Skills
- HRM20017 Managing Workplace Relations
- ICT20005 IT for Social Impact Project
- INF20031 Cybersecurity for Business
- LAW20019 Law of Commerce
- MGT10010 Ethics of Innovation
- MGT20008 Business, Society and Sustainability
- MGT30005 Strategic Planning
- SCM20003 Global Logistics and Supply Chain Management
Business Administration major
- FIN30020 Alternative Investments
- HRM10003 Human Resource Management
- HRM20016 Dynamics of Diversity in Organisations
- HRM20017 Managing Workplace Relations
- INF10026 First Year Industry Project
- INF20011 Mobile Business and Social Media
- INF20029 Digital Business Analysis and Design
- INF20031 Cybersecurity for Business
- INS10002 Unlearning the Past: Indigenous Australian History
- LAW10004 Introduction to Business Law
- LAW20019 Law of Commerce
- LAW20045 Finance Law
- MGT10010 Ethics of Innovation
- MGT20007 Organisational Behaviour
- MGT30005 Strategic Planning
- MKT30018 Marketing Insights
- PUB30001 Events Management
Entrepreneurship and Innovation major
- ACC30003 Forensic Accounting
- BUS20009 Professional Internship - Business
- CAR20001 Future Work Skills
- ECO20003 Managerial Economics and Strategy
- FIN20014 Financial Management
- FIN30014 Financial Risk Management
- FIN30020 Alternative Investments
- HRM10004 Human Resource Practices
- HRM20016 Dynamics of Diversity in Organisations
- ICT20005 IT for Social Impact Project
- INF20029 Digital Business Analysis and Design
- INF30036 Business Analytics and Artificial Intelligence
- INS10002 Unlearning the Past: Indigenous Australian History
- LAW10004 Introduction to Business Law
- LAW20019 Law of Commerce
- MGT10010 Ethics of Innovation
- MGT20007 Organisational Behaviour
- MGT20008 Business, Society and Sustainability
- MGT30005 Strategic Planning
Finance major
- ACC10008 Financial Information Systems
- ACC20013 Company Accounting
- ACC30005 Taxation
- ACC30010 Auditing
- CAR20001 Future Work Skills
- ECO20003 Managerial Economics and Strategy
- ECO30003 Data Analysis and Econometrics
- FIN10002 Financial Statistics
- HRM10004 Human Resource Practices
- HRM20016 Dynamics of Diversity in Organisations
- HRM20017 Managing Workplace Relations
- INF20016 Big Data Management
- INF20029 Digital Business Analysis and Design
- INF30036 Business Analytics and Artificial Intelligence
- LAW10004 Introduction to Business Law
- LAW20019 Law of Commerce
- MGT10010 Ethics of Innovation
- MGT20008 Business, Society and Sustainability
Financial Planning major
- ECO20003 Managerial Economics and Strategy
- ECO20004 Macroeconomic Policy
- ECO30003 Data Analysis and Econometrics
- FIN20016 Ethics and International Finance
- FIN30014 Financial Risk Management
- FIN30016 Management of Investment Portfolios
- FIN30020 Alternative Investments
- INF10025 Data Management and Analytics
- INF20016 Big Data Management
- INF20029 Digital Business Analysis and Design
- INF30004 Business Intelligence and Data Visualisation
- INF30036 Business Analytics and Artificial Intelligence
- LAW10004 Introduction to Business Law
- LAW20019 Law of Commerce
- LAW20045 Finance Law
- MGT10010 Ethics of Innovation
- MGT20008 Business, Society and Sustainability
- PUB30001 Events Management
Human Resource Management major
- ACC10008 Financial Information Systems
- ACC30009 Analysis for Competitive Advantage
- BUS20009 Professional Internship - Business
- CAR20001 Future Work Skills
- ECO20003 Managerial Economics and Strategy
- ENT10002 Creativity and Innovation
- INF20011 Mobile Business and Social Media
- INF20029 Digital Business Analysis and Design
- INS10002 Unlearning the Past: Indigenous Australian History
- LAW10004 Introduction to Business Law
- LAW20019 Law of Commerce
- LAW20045 Finance Law
- MGT10010 Ethics of Innovation
- MGT20008 Business, Society and Sustainability
- MGT30005 Strategic Planning
- PUB30001 Events Management
- SOC10004 Sociological Foundations
Logistics and Supply Chain Management major
- ACC10008 Financial Information Systems
- ACC20013 Company Accounting
- BUS20009 Professional Internship - Business
- CAR20001 Future Work Skills
- ECO20003 Managerial Economics and Strategy
- ECO20004 Macroeconomic Policy
- FIN30020 Alternative Investments
- HRM20017 Managing Workplace Relations
- ICT20005 IT for Social Impact Project
- INB10002 International Business Operations
- INF10026 First Year Industry Project
- INF20031 Cybersecurity for Business
- LAW10004 Introduction to Business Law
- LAW20019 Law of Commerce
- LAW20045 Finance Law
- MGT10010 Ethics of Innovation
- MGT20008 Business, Society and Sustainability
- POL10002 International Politics
- SCM20003 Global Logistics and Supply Chain Management
- SOC10004 Sociological Foundations
Management major
- ACC10008 Financial Information Systems
- ACC20013 Company Accounting
- ACC30003 Forensic Accounting
- BUS20009 Professional Internship - Business
- CAR20001 Future Work Skills
- ECO20003 Managerial Economics and Strategy
- ECO20004 Macroeconomic Policy
- ENT10002 Creativity and Innovation
- FIN30020 Alternative Investments
- HRM20016 Dynamics of Diversity in Organisations
- ICT20005 IT for Social Impact Project
- INF20031 Cybersecurity for Business
- LAW10004 Introduction to Business Law
- LAW20019 Law of Commerce
- LAW20045 Finance Law
- PUB30001 Events Management
- SCM20003 Global Logistics and Supply Chain Management
- SOC10004 Sociological Foundations
Marketing major
- ACC10008 Financial Information Systems
- BUS20009 Professional Internship - Business
- CAR20001 Future Work Skills
- ECO20003 Managerial Economics and Strategy
- ENT10002 Creativity and Innovation
- FIN10002 Financial Statistics
- HRM20016 Dynamics of Diversity in Organisations
- ICT20005 IT for Social Impact Project
- INF10025 Data Management and Analytics
- INF20011 Mobile Business and Social Media
- INF20016 Big Data Management
- INF30004 Business Intelligence and Data Visualisation
- INF30036 Business Analytics and Artificial Intelligence
- INS10002 Unlearning the Past: Indigenous Australian History
- LAW10004 Introduction to Business Law
- LAW20019 Law of Commerce
- LAW20045 Finance Law
- MGT10010 Ethics of Innovation
- PUB30001 Events Management
Sports Management major
- ENT10001 Entrepreneurship and Opportunity
- INF20011 Mobile Business and Social Media
- MDA20003 Networked Selves
- MDA20009 Digital Communities
- MDA20011 Sports/Advertising/Media
- MDA20014 Media and Social Impact
- MDA20025 National Media in A Globalised World
- MKT20019 Marketing Research and Analytics
- MKT20021 Integrated Marketing Communication
- MKT20025 Consumer Behaviour
- MKT20031 Marketing and Innovation
- PRM30001 Project Management Essentials
Learning outcomes
Students who successfully complete this course will be able to:
- define and integrate theoretical principles applicable to a business discipline and apply those principles in a range of practices
- systematically review and critically evaluate research from a variety of sources in order to make informed judgements on options for innovatively solving a range of problems that arise in business contexts
- formulate creative solutions that are fit for purpose and demonstrate cognisance of the impact of business decisions on the environment, economy and society
- coherently articulate a line of reasoning demonstrating cultural sensitivity and apply a framework to analyse and offer solutions to ethical dilemmas
- communicate a range of business arguments by evaluating and implementing alternative communication strategies as appropriate to the audience
- build on and continuously develop the intellectual independence to be critical and reflective learners, cognisant of new technologies
- work collaboratively in diverse groups
- appraise workplace expectations and opportunities related to their discipline, and integrate their studies with professional practice to enhance their career readiness
Career opportunities
Graduates may wish to seek employment in a wide range of fields such as accounting, business analysis, commercial law, communications, entrepreneurship, event management, finance, financial planning, human resources, international business, management, marketing or public relations.
Professional recognition
Graduates with an Accounting or Accounting and Finance Major may be eligible to apply for membership of CPA Australia (CPAA), Chartered Accountants Australia and New Zealand (CAANZ), the Association of Chartered Certified Accountants (ACCA) or the Institute of Public Accountants (IPA).
The Finance major, in the Bachelor of Business and related double degrees, is recognised under the CFA Institute Affiliated University. The course covers at least 70% of Level 1 of the CFA program Candidate Body of Knowledge (CBOK) placing emphasis on the CFA Institute Codes of Ethics and Standards of Practice. This recognition signals to students, employers and the marketplace that that Swinburne’s curriculum is closely tied to professional practice and is well suited to preparing you for employment in the finance and investment industry, and for sitting the CFA examination. Students of the Finance major may be eligible for CFA Program Student Scholarships.
Course rules
To qualify for the award of Bachelor of Business (Professional), students must complete 375 - 400 credit points comprising of:
- 8 x Core units of study (100 credit points)
- 8 x units of study from a business discipline major in one of the following: Accounting, Business Administration, Economics, Entrepreneurship and Innovation, Finance, Financial Planning, Human Resource Management, International Business, Information Systems, Management, Marketing, Sports Management (Swinburne Online) or Logistics and Supply Chain Management (100 credit points) OR 16 x units from the Accounting and Finance major, 16 x units from the Accounting and Financial Planning Professional Program major (200 credit points)
- 4 x units of study from the Professional Placement Co-major (100 credit points)
- 6 x units of other studies comprising a minor or electives (75 credit points).
Students complete no more than 150 credit points (12 units) at Introductory Level (i.e. Stage 1 - ACC1XXXX). A unit of study can only be counted once. Where units are shared between majors and/or minors, students must choose an approved alternative unit.
Note: Students undertaking the Accounting and Finance major or the Accounting and Financial Planning Professional Program major will not need to undertake other studies.
Due to government regulations, international students holding a student visa are not able to undertake the Accounting and Finance major or the Accounting and Financial Planning Professional Program major.
Note: If you wish to 'fast-track', two units of study may be taken in an alternative semester (Summer or Winter), or online, subject to unit availability.
Academic Progress – special requirements
In addition to the standard academic progress rules, this course has the following additional academic progress rules which are established in accordance with Academic Courses Regulation 62 (2):
1. A student is classified as 'at risk' of unsatisfactory progress if they:
(a) fail any unit of study
(b) Behave in a manner which breaches the Swinburne Student Charter whilst on a professional placement
(c) are unsuccessful in securing a Professional Placement two months before Week 1 of their final year of study
2. A student is classified as 'unsatisfactory progress' if they:
(a) Fail any unit of study in the next Progress Review period after being classified as being 'at risk'
(b) Fail a Professional Placement or Work Experience in Industry unit
(c) Have their professional placement terminated early by an industry partner. In the case of early termination of an industry placement by an industry partner, the student will be deemed as having 'unsatisfactory progress' and a progress review hearing may be convened within 2 weeks of the cessation of the placement.
(d) are unsuccessful in securing a Professional Placement two months before Week 1 of their final semester of study
Students who are identified as having unsatisfactory progress will be subject to the show cause provisions in the Progress Review section of the Academic Progress Policy.
Maximum Academic Credit
The maximum level of credit that can be granted for the Bachelor of Business (Professional) is 200 credit points (normally 16 units)
Admission criteria
Information about Swinburne's general admission criteria can be found at Admissions at Swinburne - Higher Education webpage.
Entry requirements
A. Applicants with recent secondary education (within past three years)
ATAR
This course uses the ATAR as part of its selection considerations. Guaranteed ATAR: if you receive an ATAR of 80 or higher and meet all the essential requirements for this course, you will be guaranteed an offer.
Educational history
An applicant's entire academic history, including ATAR results, will be considered for entry into this course.
Selection rank adjustments
Selection ranks for this course will be calculated based on your ATAR with adjustments to overall study scores based on subjects studied, location of your home address, SEAS application, and participation In Swinburne's Early Leaders program. For further details about selection rank adjustments, see Admissions at Swinburne.
Subject adjustments
A study score of 25 in any Business, any Information Technology, any Mathematics or Global Politics equals 2 aggregate points per study. Overall maximum of 15 points.
Meeting course prerequisites
VCE units 3 and 4: a study score of at least 25 in any English (except EAL) or at least 30 in English as Alternate Language (EAL) or equivalent.
ATAR profile for those offered places wholly or partly on the basis of ATAR in Semester 1 2022
ATAR-Based offers only, across all offer rounds | ATAR Excluding adjustment factors |
Selection Rank ATAR + any adjustment factors |
---|---|---|
Highest rank to receive an offer | 97.6 | 98.55 |
Median rank to receive an offer | 76.25 | 80.77 |
Lowest rank to receive an offer | 62.9 | 69.3 |
B. Applicants with higher education study
Educational history
This course only accepts applicants who have just completed Year 12 or have not commenced any studies after completing Year 12 (ATAR results from the last seven years can be considered).
Meeting course prerequisites
As for Year 12 or equivalent.
C. Applicants with vocational education and training (VET) study
Educational history
This course only accepts applicants who have just completed Year 12 or have not commenced any studies after completing Year 12 (ATAR results from the last seven years can be considered).
Meeting course prerequisites
As for Year 12 or equivalent.
D. Applicants with work and life experience
Entire academic record
This course only accepts applicants who have just completed Year 12 or have not commenced any studies after completing Year 12 (ATAR results from the last seven years can be considered).
Meeting course prerequisites
As for Year 12 or equivalent.
Student profile
The table below gives an indication of the likely peer cohort for new students in this course. It provides data on students who commenced in this course in the most relevant recent intake period, including those admitted through all offer rounds and international students studying in Australia.
Semester 1, 2022 | ||
---|---|---|
Applicant background | Number of students | Percentage of all students |
(A) Higher education study (includes a bridging or enabling course) | N/A | N/A |
(B) Vocational education and training (VET) study | N/A | N/A |
(C) Work and life experience (admitted on the basis of previous achievement not in the other three categories) | 0 | 0% |
(D) Recent secondary education: | ||
Admitted solely on the basis of ATAR (regardless of whether this includes the consideration of adjustment factors such as equity or subject bonus points) | N/P | N/P |
Admitted where both ATAR and additional criteria were considered (e.g. portfolio, audition, extra test, early offer conditional on minimum ATAR) | N/A | N/A |
Admitted on the basis of other criteria only and ATAR was not a factor (e.g. special consideration, audition alone, schools recommendation scheme with no minimum ATAR requirement) | <5 | <5 |
International students | 10 | 13% |
All students | 78 | 100% |
Notes:
“<5” – the number of students is less than 5.
N/A – Students not accepted in this category.
N/P – Not published: the number is hidden to prevent calculation of numbers in cells with less than 5 students.
Interested in the Bachelor of Business (Professional)?
From state-of-the-art facilities to opportunities to engage with industry – this course is designed with your future in mind. Let's get started.