Selected major: Advertising
Gain vital knowledge and skills needed to succeed in the complex and creative world of advertising. Explore effective design and strategy, as well as advertising development, implementation and evaluation. Learn how to design advertisements that not only please clients but achieve the ultimate purpose of reaching the audience in the desired way.
The Bachelor of Arts offers you a unique range of interdisciplinary skills. You'll develop your capacity for critical analysis, creativity and problem-solving, as well as a thorough understanding of the relationship between theory, research and practice. Choose from a wide range of major study areas, equipping you for diverse careers in areas such as media, management, finance, education and government.
Build up your CV with real industry experience while you study through our Work Integrated Learning programs, which are a guaranteed part of all our bachelor degrees and can include placements, internships or industry-linked projects. In this degree, in the Grand Challenges: Making a Difference (ART30001) unit, you’ll work in teams and develop valuable collaborative skills as you research innovative solutions to contemporary issues facing society.
Becoming a Global Citizen
It's not every internship that gives you the chance to see Beyoncé or meet Oprah.
But they were just some of the incredible opportunities Politics and International Relations student William experienced during his internship with Global Citizen in New York.
"It gave me a behind-the-scenes look at how an NGO such as Global Citizen operates,” he says.
At Swinburne scholarships are about providing opportunity, promoting equity and recognising excellence and achievement. Scholarships are available for both commencing and current students.