Learning from Entrepreneurs with Luke Course

The Australian Graduate School of Entrepreneurship is thrilled to kick off 2023 with our first Learning from Entrepreneurs event featuring Luke Course, Co-Founder and Director of Gawk, a fast-growing outdoor advertising company.

Luke Course

Luke Course has an impressive background in marketing and entrepreneurship. In 2018, Luke founded Gawk (then called Regional Billboard Co) with his brother James. Gawk has rapidly expanded its presence in the outdoor advertising market, holding over 90 billboard locations throughout regional VIC, SA, and NSW, including 10 digital billboards in prominent town centres within Victoria. In just four years, Gawk has grown to hold over 40% of the outdoor advertising market share in regional Victoria, reaching over 13.9 million people each month and providing coverage of every single highway in the state.

In December of 2022, Gawk Outdoor was named in Financial Review’s Fast Starters List, as one of the 100 fastest-growing businesses in Australia. With clients such as Amazon, Disney, and McDonald’s, Gawk has built over 80 brand new greenfield billboard sites since it started, representing more than 85% of all the new billboards in regional Victoria.

Don't miss out on the chance to hear Luke Course share his story and answer your burning questions about his entrepreneurial journey and Gawk's success. Join us on the 4th of April for an inspiring and informative session, followed by networking drinks, and canapés.