Business Strategy

MGT80002 12.5 Credit Points Hawthorn, Online Available to incoming Study Abroad and Exchange students

Duration

  • One Semester or equivalent

Contact hours

  • 36

2020 teaching periods

Swinburne Online

Teaching Period 3

Dates:
2 Nov 20 - 7 Feb 21

Results:
2 Mar 21

Last self enrolment:
15 Nov 20

Census:
27 Nov 20


Prerequisites

50 Credit Points from a Postgraduate Course

Aims and objectives

 Pre 2020 unit code BUS80005
 
This unit aims to guide students with skills and practice of strategic management and critical thinking techniques in
turbulent environments. In addition, the unit develops skills in using strategic and foresight tools and critical evaluation of
strategic alternatives in the context of small to medium enterprises involved in single industry, as well as strategic
business units of large corporations. Its main focus is not only the generation of viable strategic alternatives to gain
competitive advantage but also developing a viable implementation plan.
 
Students who successfully complete this unit will be able to:
 
1. Critically evaluate the complexity of the business environment.
2. Apply coherent and advanced knowledge of strategic planning and foresight to refresh strategic thinking and manage complex problems.
3. Demonstrate critical thinking and apply knowledge to address strategic issues across a range of audiences.
4. Communicate proficiently and in a professional manner, as a member or leader of a diverse team.