Opportunity Discovery, Creativity and Design
Duration
- One Semester or equivalent
Contact hours
- 36 hours
2021 teaching periods
Hawthorn
HB1 HE Block 1 | HB1 HE Block 1 | |
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Higher Ed. Semester 1 | Higher Ed. Semester 1 | |
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HT1 Term 1 | HT1 Term 1 | |
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HT3 Term 3 | HT3 Term 3 | |
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HT4 Term 4 | HT4 Term 4 | |
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Prerequisites
Anti-requisiteAims and objectives
1. Apply coherent and advanced knowledge concepts, techniques and tools in regards to discovery and development of entrepreneurial opportunities
2. Apply the fundamentals of entrepreneurship to develop business skills and apply for customer development.
3. Critically analyse business models in startup development and develop skills in building business models
4. Demonstrate integrity, ethical conduct, accountability, respect and a developing awareness of professional practices and cultural norms in a global and sustainable context
5. Work collaboratively in groups analysing, presenting and applying a range of startup tools in order to discover and develop the opportunity
Unit information in detail
- Teaching methods, assessment, general skills outcomes and content.
Teaching methods
This unit will be delivered in block or intensive mode. Block mode may consist of blended, intensive and immersive teaching, which can include full day teaching and weekend teaching requirements – as specified in the Unit Outline.
Student workload:
For all teaching and learning structures (both face to face and online), students are expected to spend an average of 150 hours per unit in total over the duration of the study period
This includes all:
• Scheduled teaching and learning events and activities (contact hours timetabled in a face-to-face teaching space) and scheduled online learning events (contact hours scheduled in an online teaching space), and
• Read all prescribed materials and/or view videos in preparation for each class
• Attend and engage in all scheduled classes (face to face or online)
• Start assessment tasks well ahead of the due date, and submit assessments promptly
• Read / listen to all feedback carefully, and consider it for future assessment
• Engage with fellow students and teaching staff (don’t hesitate to ask questions)
Assessment
General skills outcomes
- Teamwork skills
- Analysis skills
- Problem solving skills
- Communication skills
- Ability to tackle unfamiliar problems
- Ability to work independently
Content
- Creativity and design thinking
- Opportunity Discovery
- Creativity within organisations
- Innovative business models and business strategies
- The design thinking cycle (problem definition, design, iteration, prototyping, action and reflection)
- Hybrid value chain and the co-creation approach
Study resources
- Reading materials.