Entrepreneurial Mindset, New Ventures and Innovation
Duration
- One Semester or equivalent
Contact hours
- 36 hours
On-campus unit delivery combines face-to-face and digital learning.
Aims and objectives
This unit introduces the principles associated with assessing possible venture opportunities, including innovation processes that lead to new ventures and/or corporate renewal and revitalisation. The unit covers the role of entrepreneurial behaviour (mindset), intention and intuition in identifying and developing new ventures. It examines areas including the role of innovation for growth and wealth creation, effective innovation processes and the associated management issues. Emphasis is placed on developing an organisational innovation culture committed to delivering customer recognised value in the market place. Students will apply several practical tools to facilitate the innovation process
Students who successfully complete this unit will be able to:
1. Apply coherent and advanced knowledge of new venture creation and innovation and the corporate lifecycle
2. Critically evaluate how established corporations can renew and revitalise through innovation and corporate activities
3. Critically evaluate the role of creative individuals on the corporate environment
4. Communicate proficiently in a professional manner as a member or leader of a group of people
Unit information in detail
- Teaching methods, assessment and content.
Teaching methods
Face to Face:
Class 36 hours (12 x 3 hours)
Block Mode:
This unit may also be delivered in block or intensive mode. Block mode may consist of blended, intensive and immersive teaching, which can include full day teaching and weekend teaching requirements – as specified in the Unit Outline.Independent Learning:
114 hours (12 x 9.5 hours)
For all teaching and learning structures (both face to face and online), students are expected to spend an average of 150 hours per unit in total over the duration of the study period
This includes all:
• Scheduled teaching and learning events and activities (contact hours timetabled in a face-to-face teaching space) and scheduled online learning events (contact hours scheduled in an online teaching space), and
• Non-scheduled learning events and activities (including directed online learning activities, assessments, independent study, student group meetings, and research)
• Read all prescribed materials and/or view videos in preparation for each class
• Attend and engage in all scheduled classes (face to face or online)
• Start assessment tasks well ahead of the due date, and submit assessments promptly
• Read / listen to all feedback carefully, and consider it for future assessment
• Engage with fellow students and teaching staff (don’t hesitate to ask questions)
Assessment
Experiential Learning Exercises (Individual) 40-60%
Applied Project (Group) 30-40%
Presentation (Group) 10-20%
Content
- Business and social opportunity assessment, evaluation and exploitation in all phases of the corporate lifecycle
- Entrepreneurial mindset
- Macro environment and innovation / Micro environment and the innovation process in a firm
- Entrepreneurial orientation
- Corporate renewal and revitalisation through innovation and entrepreneurial activities
- Innovation process, open innovation and business models
- Technological innovation and its adaptation and diffusion
- Innovation and entrepreneurial strategy
Study resources
- Reading materials.
Reading materials
Students are advised to check the unit outline in the relevant teaching period for appropriate textbooks and further reading