Data Analytics for Business

INF60018 12.5 Credit Points Hawthorn


  • One Semester or equivalent

Contact hours

  • 24 Hours

On-campus unit delivery combines face-to-face and digital learning.

Aims and objectives

This unit aims to instruct students on the fundamental principles of information visualisation. Students will develop the ability to create visualisations that empower users to understand real-world data sets.
Unit Learning Outcomes
On successful completion of this unit students will be able to:
#Unit Learning Outcome Description
ULO1Exhibit fundamental data analytics techniques to transform, analyse and report on insights about datasets, using spreadsheet and database tools
ULO2Critically evaluate strategic priorities to support the implementation of dashboards and increase the level of data-driven decision making in an organisation
ULO3Present diagnostic analysis, and create and interpret prescriptive models to influence future organisational requirements
ULO4Evaluate the ethical and social issues of applying data analytics techniques in specific organisational contexts