Bachelor of Engineering (Electrical and Electronic) (Honours) / Bachelor of Business

with a major in Marketing – Blended learning – on-campus and digital learning

BB-EEEBUS2 Double degree including honours Hawthorn Send me a link to this course

This course has been replaced with a newer course - this course is closed for new enrolments, the information on this page is provided for continuing students.

Selected major: Marketing

Marketing is so much more than selling products and services to customers; it’s about finding innovative ways to bring value and meaning to your customers with the aim of strengthening brand loyalty, as well as increasing sales.  

In this major, you'll develop the advanced marketing and managerial skills needed to think strategically and succeed in this exciting industry.

You’ll learn how to deploy traditional and digital marketing stategies, research the market, understand consumer behaviour, logically design a marketing plan, promote a brand, and use data to inform marketing decisions that deliver the integrated marketing strategies.  

Employment in the marketing sector has experienced strong growth and according to joboutlook.gov.au this is expected to continue.

In the Bachelor of Engineering (Electrical and Electronic) (Honours) / Bachelor of Business students gain an understanding of fields such as power system design, electronics, control systems, signal processing and embedded systems. You may be able to apply your skills and understanding in the design, construction, operation and maintenance of electronics and electrical energy infrastructure. Your business studies are designed to give you a competitive edge in the workforce and expand your opportunities into future management roles.

Every international student application is considered for a scholarship
Whether you’re living in Australia or overseas, you’re automatically considered for a scholarship of up to 20% off your course fees. Please check our updated entry requirements.

This course has been replaced by the Bachelor of Engineering (Honours) / Bachelor of Business.

Start dates

Hawthorn campus

  • HE Block 5 - 13 July 2020
  • HE Block 5 - 13 July 2020

View application and start dates

Duration

5 years full-time

Full-time

VTAC codes

  • 3400234301 (CSP)
  • 3400234303 (IFP)

CRICOS code

081126D


Fees

A$29450 (annual for 2016)*

The indicative course fees shown in Course Search apply to international students for the relevant year only. They are based on a standard study load per year. However, please note that fees are assessed according to a student's study load in each semester, and variation to study load will result in an adjustment to tuition fees. All fees are subject to annual review and may be adjusted.

International students in Australia who hold student visas are required to study full-time and on campus. Courses that are taught entirely online are only available to international students studying outside Australia or those in Australia who are not on a student visa. Online courses are not available to international students in Australia who hold a student visa.