Bachelor of Design/ Bachelor of Business

with a major in Marketing – Blended learning – on-campus and digital learning

BB-DESBUS Double degree Hawthorn Send me a link to this course

Selected major: Marketing

Marketing is so much more than selling products and services to customers; it’s about finding innovative ways to bring value and meaning to your customers with the aim of strengthening brand loyalty, as well as increasing sales.  

In this major, you'll develop the advanced marketing and managerial skills needed to think strategically and succeed in this exciting industry.

You’ll learn how to deploy traditional and digital marketing stategies, research the market, understand consumer behaviour, logically design a marketing plan, promote a brand, and use data to inform marketing decisions that deliver the integrated marketing strategies.  

Employment in the marketing sector has experienced strong growth and according to joboutlook.gov.au this is expected to continue.

The Bachelor of Design/Bachelor of Business equips students with the knowledge and skills essential for a career that encompasses the challenging and dynamic area of design and business sectors. By undertaking this double degree, graduates will be able to capitalise on opportunities in both the design and business professions.

Work Integrated Learning is a guaranteed part of all our bachelor degrees. This double degree has two units where you’ll have the opportunity to work on industry-linked projects. In the Design Capstone Project, you’ll work on an industry-linked project relevant to your design major, and in Industry Consulting Project (BSB3009), you’ll work in teams to solve a business problem briefed to you by our industry partners.

Every international student application is considered for a scholarship
Whether you’re living in Australia or overseas, you’re automatically considered for a scholarship of up to 30% off your course fees. Please check our updated entry requirements.

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Start dates

Hawthorn campus

  • Semester 1 - 27 February 2023
  • Semester 2 - 31 July 2023

View application and start dates

Duration

4 Year/s

Full-time

VTAC codes

  • 3400210721 (CSP)
  • 3400210723 (IFP)

CRICOS code

088391G


Fees

A$35640 (annual for 2023)*

The indicative course fees shown in Course Search apply to international students for the relevant year only. They are based on a standard study load per year. However, please note that fees are assessed according to a student's study load in each semester, and variation to study load will result in an adjustment to tuition fees. All fees are subject to annual review and may be adjusted.

International students in Australia who hold student visas are required to study full-time and on campus. Courses that are taught entirely online are only available to international students studying outside Australia or those in Australia who are not on a student visa. Online courses are not available to international students in Australia who hold a student visa.