Bachelor of Design/ Bachelor of Business

with majors in UX Interaction Design and Marketing – Blended learning – on-campus and digital learning

BB-DESBUS Double degree Hawthorn Send me a link to this course

Selected major: UX Interaction Design

This major invites you to learn how to improve the experiences of everyday technology users. You’ll tackle the thought process behind the world’s latest innovations and consider socio-technical environments, human behaviour and digital systems along the way. Upon completion, you’ll have the skills to design and create better digital experiences for people across the globe.

Selected major: Marketing

Marketing is so much more than selling products and services to customers; it’s about finding innovative ways to bring value and meaning to your customers with the aim of strengthening brand loyalty, as well as increasing sales.  

In this major, you'll develop the advanced marketing and managerial skills needed to think strategically and succeed in this exciting industry.

You’ll learn how to deploy traditional and digital marketing stategies, research the market, understand consumer behaviour, logically design a marketing plan, promote a brand, and use data to inform marketing decisions that deliver the integrated marketing strategies.  

Employment in the marketing sector has experienced strong growth and according to joboutlook.gov.au this is expected to continue.

The Bachelor of Design/Bachelor of Business equips students with the knowledge and skills essential for a career that encompasses the challenging and dynamic area of design and business sectors. By undertaking this double degree, graduates will be able to capitalise on opportunities in both the design and business professions.

Work Integrated Learning is a guaranteed part of all our bachelor degrees. This double degree has two units where you’ll have the opportunity to work on industry-linked projects. In the Design Capstone Project, you’ll work on an industry-linked project relevant to your design major, and in Industry Consulting Project (BSB3009), you’ll work in teams to solve a business problem briefed to you by our industry partners.

Looking for your #1 VTAC preference?

Our VTAC Info Night means discovering our courses, meeting academics and students, and putting us to the test. Register_now

ATAR 70 2023 Guaranteed Entry ATAR

Start dates

Hawthorn campus

  • Semester 1 - 28 February 2022
  • Semester 2 - 1 August 2022

View application and start dates

Duration

4 years full-time or equivalent part-time

Full-time, Part-time

VTAC codes

  • 3400210721 (CSP)
  • 3400210723 (IFP)