Marketing and Communication Foundations Skill Set

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National code: BSBSS00107 Diplomas and certificates Hawthorn Send me a link to this course

This foundational skills set is designed to set you up with the foundational skills necessary to enrol into the Diploma of Marketing and Communication (BSB50620).

By investigating how to improve the marketing outcomes for a real client, you'll develop your awareness of the communications industry and learn how to undertake marketing activities.

You'll also start developing foundational skills in analysing consumer behaviour, presenting ideas, writing complex documents, and making presentations.

Duration

8 weeks full-time

Intakes

Hawthorn (February, August) - View application and start dates

Study mode

Full-time

This is a nationally approved vocational course that is recognised throughout Australia.

Course information in detail

- Course detail, course structure and units of study.

Course description

The Marketing and Communication Foundations Skill Set is a course designed to provide entry requirements into the Diploma of Marketing and Communication (BSB50620). This Skill Set provides no distinct qualification on its own.

Course structure

The Marketing and Communication Foundation Skill Set consists of six Certificate IV in Marketing and Communication core units that are entry requirements for the Diploma of Marketing and Communication (BSB50620).

Units of study

Make presentations (BSBCMM411)

Articulate, present and debate ideas (BSBCRT412)

Undertake marketing activities (BSBMKG433)

Analyse consumer behaviour (BSBMKG435)

Develop and apply knowledge of communications industry (BSBMKG439)

Write complex documents (BSBWRT411)

Careers and graduate outcomes

- Career opportunities, course aims and objectives and graduate skills.

Career opportunities

On completion of both this Skill Set and the Diploma of Marketing and Communication (BSB50620), graduates may find positions in marketing and communication such as marketing officer, marketing research officer, promotion officer, sales personnel, direct marketing, public relations officer, marketing coordinator, brand ambassador and product coordinator.

Aims and objectives

The aim of this course is to provide a sound basis to enter the Diploma of Marketing and Communication (BSB50620) by working on an industry-focused project to improve marketing outcomes for a real client.

Graduate skills

Graduates from this skill set will be eligible to enter and participate fully in the Diploma of Marketing and Communication (BSB50620).

Pathways and scholarships

- Pathways, credit transfer, recognition of prior learning and scholarships.

Scholarships

At Swinburne scholarships are about providing opportunity, promoting equity and recognising excellence and achievement. Scholarships are available for both commencing and current students. Find out more about scholarships.

Credit

Credit is granted in recognition of previous study and/or experience and allows students to gain advanced standing towards their course. Applicants are assessed on a case-by-case basis. Learn more about credit.

Recognition of Prior Learning

Recognition of Prior Learning (RPL) allows students to gain credit (advanced standing) towards their course in recognition of skills and knowledge gained through work experience, life experience and/or formal training. Applicants are assessed on a case-by-case basis. Learn more about RPL.

Course fees and requirements

- Fees, entry requirements and non-year 12 entry.

Course fees

Marketing and Communication Foundations Skill Set Estimated course fees for 2022*
You will need to pay this amount	$900	N/A	This course is not eligible for Free TAFE

Estimated course fees for 2022*

For students who are not granted a Skills First government-subsidised place

For students who are granted a Skills First government-subsidised place

Is this a Free TAFE course?

You will need to pay this amount

$900

N/A

This course is not eligible for Free TAFE

Fees published on this page are estimates only and are subject to change depending on individual circumstances at the time of enrolment. The above fees apply for units studied in 2022 only and may change for units studied in future years. There may be additional costs related to learning material and equipment.

Full course fee
If you are not granted a government subsidised place, the full course fee will apply. Check your eligibility now.

Indicative nominal course hours: 270.

Find out more about fees.

Entry requirements

Applicants must be able to use a personal computer, including basic word processing, spreadsheet, and electronic communication platforms and internet search engines.

Students need a headphone/microphone and camera through a computer connected to the internet to use 'Collaborate Ultra ' within the CANVAS learning management system for the one day of online delivery.

How to apply

Please apply for the Diploma of Marketing and Communications (BSB50620). Students needing to complete the entry requirement units from the Certificate IV in Marketing and Communication (BSB40820) will first complete the five core units of the Marketing and Communication Foundations Skill Set before the Diploma, starting the Skill Set at the next available intake and progressing into the Diploma.

Find out more

Submit an online enquiry
Tel: 1300 SWINBURNE

Email: study@swinburne.edu.au

Training Organisation Identifier (TOID): 3059