With the increase in online trading, styling products for your online store has never been more important. It’s all about showing your product to best advantage; raising the attention of your target market, increasing the appeal of the products you stock, and ultimately driving greater conversion to sales.
Learn how to create a style library for your shoots; Determine how many shots and of what? Where to shoot and how to best arrange the products, and how and where to source props.
We will explore best practice examples and investigate how to achieve great results. You don’t need to be a professional photographer or/and the stylist! You just need know your product and understand how to present it to advantage. Learn about target markets and demographics, and gain an understanding of the basic principles of design.
The Styling Microbites Short Course pairs well with the Phoneography Microbites Short Course for those with an online retail or wholesale business, giving you a set of contemporary skills to professionalise your online presence. Ask us about discounted enrolment if registering for both.
You don’t need any special equipment for this course, just your phone and a computer or laptop. It would be an advantage to have undertaken a phone photography course so that you are familiar with professional image making, but it is not essential.
You will learning styling for many industries. COVID has made an online ecommerce presence paramount for survival in these difficult times. If your business is in retail, wholesale, hospitality, trades, outdoors, gardening, pets, you will benefit from an understanding of how to move to a professional online presence.
Interactive instructor lead live online sessions plus pre-recorded tutorials, plus exercises and participatory tasks, plus teacher/group interaction and feedback from peers in a supportive environment.