Heads up! We're not running this study tour in 2021

This study tour is not currently being offered. For more information the study tours available and to register your interest click the link below.

Learn more

Key information

  • Locations: China
  • Dates: June 2021 (exact dates to be confirmed)
  • Eligible students: Undergraduate
  • Cost: TBC
  • Application submission: Applications are now open and will be assessed with offers made on a rolling basis until places are filled
  • Application close date: March 2021
  • Unit code: MBA20024


The Global Media Study Tour will provide an opportunity for you to engage with international media industries and their surrounding cultures. Media and Communication is one of the fastest evolving industries in the world today, and nowhere is this more apparent than in China, where innovation is occurring at breathtaking speed and scale.

The tour is designed for students from all disciplines within Media and Communication, and will allow you to approach the tour from your own particular disciplinary perspective.


  • Industry visits
  • Cultural visits

The Great Wall of China in Beijing.


The program has been developed around two key themes, through which you will gain an unparalleled insight into how media and communication is developing in China:

  • Media industries: You will visit key companies across a broad range of media and communication fields, and be given an opportunity to ask questions based around your particular areas of interest.
  • Media cultures: You will connect with local Chinese students through Swinburne’s partner institutions and explore similarities and differences in media production and consumption habits.

Itinerary (TBC)

  • Proposed industry visits: Advertising, marketing and brand management, news, social media, publishing (the final list of industry visits will be tailored to suit the group of students who apply for this tour).
  • Proposed cultural visits: Great Wall, Forbidden City, Summer Palace, Pearl Tower, Shanghai Bund, Yu Gardens and Night Markets.

Program cost includes:

  • Accommodation (share)
  • Breakfasts
  • Ground transport
  • Welcome and farewell dinner
  • Cultural visits
  • Industry visits
  • Travel insurance (subject to eligibility)

Additional expenses to consider (not included in program cost):

  • Academic unit fee
  • International airfares
  • Some meals
  • Tuition Fees
  • Visa
  • Tips/taxes

* Program cost is approximate at the time of being listed online and is subject to change.

An OS Help Loan of up to A$8,295 (as at 2020) is available to help eligible students with the costs towards this program.

Information sessions

Register your interest to learn more about this study tour and to be kept updated on upcoming information sessions.

Still not sure?

For further details on this program please contact:

Mark Finn
Senior Lecturer in Media and Communication
+61 3 9214 5254

Join us on the next tour

Register your interest to join us on the Global Media study tour in China and we'll get back to you with the next steps.