CXI Inspiration Series - Amplifying experience: reflections for tomorrow
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|Date:||Tuesday 18 September (Sydney) and Wednesday 19 September (Melbourne)|
|Venue:||Museum of Contemporary Art (Sydney) and RACV Club (Melbourne)|
Amplifying experience: reflections for tomorrow
CXI Inspiration Series
Customer experience is the new battleground for consumer-facing organisations.
Recently Forbes indicated 75 per cent of companies report their top objective as improving customer experience. Gary Wingrove, CEO of KPMG Australia, commented that “over the next five years, almost 90 percent of companies expect to be competing on the basis of customer experience alone”.
However, brands tend to over-report their own CX performance relative to consumers. Why does a CX delivery-perception gap exist? What does it even mean to compete on CX? And what does best practice look like?
Join Customer Experience and Insight (CXI) Research Group for insightful and interactive discussion to amplify your CX.
Events will be held in Melbourne and Sydney.
CX state of play and insights
Associate Professor Sean Sands, CXI Co-Director State of play and case studies plus highlights from the Shop.org conference in Las Vegas.
Amplifying CEX: behavioural science, data science and design
Tara Ness, Director of Experience Design
How to future proof CEX to drive measurable improvements in customers’ experience, decision making and commercial outcomes.
Competing on experience in Australian retail
Bernie Brookes, Swinburne Adjunct Industry Fellow
Reflects on the state of Australia's retail industry to discuss what it means to compete on experience.
7.00am Registration open
7.45am Presentations begin
9.30am Event close
Early bird - $162 (Available until 24 August)
Individual - $179
Corporate table (8) - $1,360
Date: Tuesday 18 September 2018
Location: Museum of Contemporary Art, 140 George Street, Quayside Room, Sydney
Date: Wednesday 19 September 2018
Location: RACV Club Melbourne, Level 17, 501 Bourke Street, Melbourne