Overview

This unit enables students to research and analyse the functions and purposes of design management and its relationship to strategic and operational values of organisations. The unit aims to provide students with advanced and integrated understanding of the role and purpose of design managers, and the specific skills and capabilities required for managing design projects. It will give students an enhanced understanding of the relationships between strategy, design and management, and provide the specialised knowledge and skills required to be an effective design manager.

Requisites

Teaching Periods
Location
Start and end dates
Last self-enrolment date
Census date
Last withdraw without fail date
Results released date

Learning outcomes

Students who successfully complete this unit will be able to:

  • Research and apply current theories, practices and trends in design management, and communicate specific ideas and skills to specialist and non-specialist audiences
  • Critically reflect on the relationship between organisational strategy, design and operational management
  • Analyse the strengths and weakness of current practice in organisations, and communicate the outcomes through concise, coherent and well-structured documentation, design artefacts and presentations
  • Interpret and convey the possibilities, opportunities and areas of refinement in design management within specific contexts
  • Demonstrate and evaluate participation, contribution and collaboration within teams

Teaching methods

Hawthorn

Type Hours per week Number of weeks Total (number of hours)
Face to Face Contact (Phasing out)
Lecture		1.00 12 weeks 12
Face to Face Contact (Phasing out)
Tutorial		2.00 12 weeks 24
Specified Learning Activities (Phasing out)
Various		5.00 12 weeks 60
Unspecified Learning Activities (Phasing out)
Independent Learning		4.50 12 weeks 54
TOTAL150

Assessment

Type Task Weighting ULO's
AssignmentIndividual 30% 1,2 
Design ProjectIndividual 30% 2,3 
Design ProjectGroup 40% 4,5 

Content

  • Past, present and future of design management
  • Innovation and the role of design
  • Strategic management of design
  • Design and the organisational structure
  • Relation of design management with design thinking
  • Understanding and managing the design process
  • The design brief
  • The relationship of design with users, markets and brands
  • Procuring design services: in-house vs consultancy
  • Conducting a design audit and recommending actions for improvement

Study resources

Reading materials

A list of reading materials and/or required textbooks will be available in the Unit Outline on Canvas.