Social Media Expert, CEO, and Co-founder of Social Media College, Jonathon Tanner is heading to Swinburne University to present a FREE comprehensive Facebook Advertising Masterclass for Swinburne University.

‌Facebook is one of the most effective and exciting marketing channels today. With over 2.3 Billion active users, Facebook is used by a wide range of businesses across every industry and if your business is not currently using Facebook, then you could be missing out on a huge opportunity to grow and scale.

Search engine marketing is great because people searching for your keywords have high purchase intent, however, this is only useful to the extent that people are aware of your product and/or brand.

One of the key benefits of social media marketing is that you can make people aware of your product and business before they even know it exists! When advertising on Facebook, you need to take people on a journey from first becoming aware of your product (awareness stage), to considering whether to purchase from your business specifically (consideration stage), to finally deciding to become a paid customer (decision stage). This is done by funneling your prospective customers through the buyer stages.

This masterclass is going to teach you how to develop your ultimate Facebook advertising funnel to ensure you create targeted advertising campaigns for your audience, to maximise your return on investment.


Contact Information

Nicole Ferrari
nferrari@swin.edu.au