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The program addresses the demand for time based visual communication such as the web, motion graphics, digital video, video games, special effects (SFX) and 3D animation. Through lectures and studio based teaching students begin by learning a broad base of activity such as traditional design and animation fundamentals and techniques. As students progress through the course they can develop specialist areas of study that prepare them very well for entry into the industry.
What makes the Multimedia Design program stand out from similar programs at other universities?
Being based within a Design Faculty the emphasis is focussed on Design and the recognition of the issues that design is addressing in the changing global environment. Design research and the integration with other design disciplines is emphasised within the Faculty.
Can you tell me what career opportunities await graduates of the Multimedia program?
A wide range of opportunities exist from all aspects of design for the web in design and advertising agencies, working in film and video post production to the demand for Special Effects designers in cinema and television. The video games industry has demand for 3D animation and modelling as well as creation of film inserts into game play. It is an exciting industry that reaches every aspect of the modern world. Swinburne design graduates are noted for not only entering industry at higher levels but also of creating their own businesses.
Can you give me examples of some outstanding graduates/staff from the program?
All staff are professionals who have or have had experience of working at the highest levels of the design and film industries. The breadth of staff expertise ensures the ability to address the present and future needs of the discipline. Graduates of the Multimedia Design program have the ability to work at any level of the industry nationally and internationally, we have alumni working around the world in America, Europe and South East Asia.
What do you look for in a potential student?
Someone with creative energy and the ability to transfer their ideas into a digital environment. Someone who is aware of what is happening in the world of time based media, from cinema to web integrated communication, to have an interest, desire and understanding of wanting to be part of this world.
Are there pathways one can take to better their chances into the Multimedia program?
All students should be aware of what it takes to be part of the competitive environment to get into the course. As well as sound knowledge of entry requirements and preparation of material for this entry process students should also look at TAFE pathways that exist for advanced entry into the program.
How are students selected and what advice would you give to someone applying?
Students apply through VTAC and also through the preselection process. An applicant’s preselection material is assessed by staff for suitability to proceed to the interview stage. The interview looks at the folio/showreel, the applicant’s knowledge of the course and industry and an assessment of the applicant’s ability to undertake the demands of the course. The best advice is to go to Open Days and ask staff exactly what it takes to get into the course.
How is the course regarded and supported by the local/International industry?
Swinburne has worked hard to prepare students to work at the highest levels of the industry. This has been achieved through close and ongoing collaboration with leading local and international design professionals. The high demand for graduates by a demanding industry is proof of appropriate education strategies.
What's the best advice you would give someone contemplating a career in Multimedia Design?
Design is a very rewarding vocation from a creative, business and production point of view. Be prepared to put in more than is required, read and research widely. You are in a communication industry so understand what it takes to communicate effectively with others.
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