Jack Yan - Typography and Branding
Date posted: Thursday 4 Aug 2011
Jack Yan will address typography's impact on branding, the cultural aspects of branding, and nation branding. He will also speak about his work as a director of the Medinge Group (http://medinge.org), a think-tank in Sweden devoted to cutting-edge humanitarian branding.
This is a free public lecture.
Date: Thursday 4 August
Time: 1PM
Location: Lecture Theatre (PA309), PA Building, Prahran Campus, 144 High Street, Prahran
About Jack Yan:
Jack Yan founded Jack Yan & Associates, one of the world’s first virtual firms, in 1987. His company is based or represented in over a dozen countries worldwide. Among his company’s interests are business consulting, imaging, software and media, including the fashion magazine brand Lucire.
He is a regular international speaker and writes for numerous publications worldwide on topics, ranging from branding and business responsibility to fashion and typography.
Jack has written, Typography and Branding, co-written Beyond Branding and contributed to Nation Branding: Country Perspectives and Cases. Some will know him for his 14-year contribution to Desktop magazine from 1996 to 2010, in which he covered typography with regular forays into branding.
He is a director of the Medinge Group, a think-tank in Sweden devoted to cutting-edge branding.
His personal site is at www.jackyan.com and features a highly regarded blog.
